Focussed on ending sexual abuse.
No Excuse for Abuse is an initiative fronted by the Office of the Police and Crime Commissioner for the West Midlands.
Through campaigns and content the No Excuse for Abuse initiative looks to change behaviours (particularly those of males), by providing clear guidance and support under a unifying brand identity.
Working with LH Communications and the OPCC West Midlands, Switch were tasked with creating a striking yet flexible logo device along with comprehensive identity guidelines to help the region’s many partners work together in their individual preparation, delivery and distribution of campaign materials.
Our commission also included the design, programming and publication of the website www.noexcuseforabuse.info. Considering the broad audience and their differing needs, the website was built by Switch to offer high levels of accessibility and information delivery to all visitors.
As an organisation, Switch wholeheartedly supports the core message that ‘abuse of any kind in our society is wholly unacceptable’ and we expect our work make a difference.
What we did together
- Brand Consultancy
- Brand Identity and Visual Style
- Brand Guidelines
- Website Design and Build
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of our work
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